教學大綱表 (112學年度 第2學期)
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課程名稱
Course Title
(中文) 國際化策略
(英文) Internationalization Strategy
開課單位
Departments
事業經營學系
課程代碼
Course No.
B4480
授課教師
Instructor
林德怡
學分數
Credit
2.0 必/選修
core required/optional
選修 開課年級
Level
大三
先修科目或先備能力(Course Pre-requisites):None
課程概述與目標(Course Overview and Goals):This course is designed to guide students thinking the strategy-related issues that managers may encounter in the process of corporation internationalization.
教科書(Textbook)
參考教材(Reference)
課程大綱 Syllabus 學生學習目標
Learning Objectives
單元學習活動
Learning Activities
學習成效評量
Evaluation
備註
Notes

No.
單元主題
Unit topic
內容綱要
Content summary
1 Foundation of Internationalization strategy Foundation of Internationalization strategy Foundation of Internationalization strategy  
2 International business management in a changing world International business management in a changing world International business management in a changing world  
3 Culture and International business management Culture and International business management Culture and International business management  
4 Culture and International business management Culture and International business management Culture and International business management  
5 The institutional context of international business management The institutional context of international business management The institutional context of international business management  
6 Strategy content and formulation of international business Strategy content and formulation of international business Strategy content and formulation of international business  
7 International business organization design International business organization design International business organization design  
8 Midterm exam Midterm exam Midterm exam  
9 Market entry strategy and mode Market entry strategy and mode Market entry strategy and mode  
10 International diversification strategy International diversification strategy International diversification strategy  
11 International strategy alliance and international joint venture International strategy alliance and international joint venture International strategy alliance and international joint venture  
12 International strategy alliance and international joint venture International strategy alliance and international joint venture International strategy alliance and international joint venture  
13 International mergers and acquisitions International mergers and acquisitions International mergers and acquisitions  
14 Final presentation Final presentation Final presentation  
15 Final presentation Final presentation Final presentation  
16 Final exam Final exam Final exam  
17 Field trip Field trip Field trip  
18 Exhibition Exhibition Exhibition  
彈性教學週活動規劃

No.
實施期間
Period
實施方式
Content
教學說明
Teaching instructions
彈性教學評量方式
Evaluation
備註
Notes
1 起:2024-02-19 迄:2024-06-07 4.見習參訪 Field trip Field trip to cross-cultural area Learning sheet
2 起:2024-02-19 迄:2024-06-01 4.見習參訪 Field trip Visit the Meet Taipei Exhibition Learning sheet


教學要點概述:
教材編選(Teaching Materials):
■ 1-1.簡報 Slids
■ 1-2.影音教材 Videos
□ 1-3.教具 Teaching Aids
■ 1-4.教科書 Textbook Slids
□ 1-5.其他 Other
□ 2.自編評量工具/量表 Educational Assessment
□ 3.教科書作者提供 Textbook

成績考核 Performance Evaluation: 期末考:20%   期中考:20%   報告:30%   彈性教學:10%   作業:20%  

教學資源(Teaching Resources):
□ 教材電子檔(Soft Copy of the Handout or the Textbook)
□ 課程網站(Website)
教學相關配合事項:第一周請務必參加,第一周未到的同學,視同不選修此課程,將由教師強迫退選。
扣考規定:http://eboard.ttu.edu.tw/ttuwebpost/showcontent-news.php?id=504