| 課程名稱 |
(中文) 商用英文 (英文) Business English |
開課單位 | 事業經營學系 | ||
| 課程代碼 | B4810 | ||||
| 授課教師 | 何有田 | ||||
| 學分數 | 2.0 | 必/選修 | 選修 | 開課年級 | 大二 |
| 先修科目或先備能力：Intermediate level of English | |||||
| 課程概述與目標：The objective of this course is to help students get ready for international business. We will practice English commonly used in a range of cross-cultural business contexts, mainly through listening and speaking activities. Accordingly, we will explore key conversation strategies to help students get ready for business settings. Students will be asked to do a great deal of role-playing in class to develop their own professional language skills for business occasions. | |||||
| 教科書 | Cunningham, M. and Lawrence J. Zwier, The English You Need for Business. Hong Kong: Asia-Pacific Press Holdings, 2003. | ||||
| 參考教材 | Bill Mascull, Business Vocabulary in Use: Intermediate (Cambridge: Cambridge UP, 2018) Andrew Vaughan and Dorothy E. Zemach, Get Ready for International Business 2 (New York: MacMillan, 2013) |
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| 課程大綱 | 學生學習目標 | 單元學習活動 | 學習成效評量 | 備註 | ||
| 週 | 單元主題 | 內容綱要 | ||||
| 1 | Introduction | Orientation | What to expect in international business |
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| 2 | Meetings and Presentations | Self-introduction Presenting information |
Calling a meeting |
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| 3 | Trade Shows | Preparing for/Arriving at a trade show | Operating a Booth |
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| 4 | Dealing with Customers and Suppliers I | Sales and Marketing | Researching customers |
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| 5 | Dealing with Customers and Suppliers II | A sales vist | Closing a deal |
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| 6 | Dealing with Customers and Suppliers III | Negotiating prices | A purchase order |
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| 7 | Checking into a Hotel | Hotel reservations | Checking in and out of a hotel |
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| 8 | Review I | Review I | Review I |
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| 9 | Midterm Exam | Midterm Exam | Midterm Exam |
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| 10 | Screening | A business occasion | Responding and commenting |
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| 11 | Writing E-mail | What to write in your email at work |
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| 12 | Presentation | Giving a presentation | How to give a presentation in English |
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| 13 | Job applications 1 | Reading and Writing a CV | How to write a CV |
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| 14 | Job applications 2 | Being interviewed | Describing your background |
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| 15 | Business Trip | Airline reservations | Working for an airline |
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| 16 | Air Travel for Business | Taking a flight | Transportation issues |
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| 17 | Review II | Review II | Review II |
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| 18 | Final Exam | Final Exam | Final Exam |
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教學要點概述： |