| 課程名稱 Course Title |
(中文) 商用英文 (英文) Business English |
開課單位 Departments |
事業經營學系 | ||
| 課程代碼 Course No. |
B4810 | ||||
| 授課教師 Instructor |
何有田 | ||||
| 學分數 Credit |
2.0 | 必/選修 core required/optional |
選修 | 開課年級 Level |
大二 |
| 先修科目或先備能力Course Pre-requisites：Intermediate level of English | |||||
| 課程概述與目標 Course Overview and Goals：The objective of this course is to help students get ready for international business. We will practice English commonly used in a range of cross-cultural business contexts, mainly through listening and speaking activities. Accordingly, we will explore key conversation strategies to help students get ready for business settings. Students will be asked to do a great deal of role-playing in class to develop their own professional language skills for business occasions. | |||||
| 教科書 Textbook |
Cunningham, M. and Lawrence J. Zwier, The English You Need for Business. Hong Kong: Asia-Pacific Press Holdings, 2003. | ||||
| 參考教材 Reference |
Bill Mascull, Business Vocabulary in Use: Intermediate (Cambridge: Cambridge UP, 2018) Andrew Vaughan and Dorothy E. Zemach, Get Ready for International Business 2 (New York: MacMillan, 2013) |
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| 課程大綱 Syllabus |
學生學習目標 Learning Objectives |
單元學習活動 Learning Activities |
學習成效評量 Evaluation |
備註 Notes |
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| 週 Week | 單元主題 Unit topic |
內容綱要 Content summary |
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| 1 | Introduction | Orientation | What to expect in international business |
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| 2 | Meetings and Presentations | Self-introduction Presenting information |
Calling a meeting |
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| 3 | Trade Shows | Preparing for/Arriving at a trade show | Operating a Booth |
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| 4 | Dealing with Customers and Suppliers I | Sales and Marketing | Researching customers |
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| 5 | Dealing with Customers and Suppliers II | A sales vist | Closing a deal |
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| 6 | Dealing with Customers and Suppliers III | Negotiating prices | A purchase order |
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| 7 | Checking into a Hotel | Hotel reservations | Checking in and out of a hotel |
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| 8 | Review I | Review I | Review I |
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| 9 | Midterm Exam | Midterm Exam | Midterm Exam |
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| 10 | Screening | A business occasion | Responding and commenting |
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| 11 | Writing E-mail | What to write in your email at work |
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| 12 | Presentation | Giving a presentation | How to give a presentation in English |
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| 13 | Job applications 1 | Reading and Writing a CV | How to write a CV |
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| 14 | Job applications 2 | Being interviewed | Describing your background |
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| 15 | Business Trip | Airline reservations | Working for an airline |
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| 16 | Air Travel for Business | Taking a flight | Transportation issues |
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| 17 | Review II | Review II | Review II |
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| 18 | Final Exam | Final Exam | Final Exam |
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教學要點概述 Overview of Teaching Points： |