B6990 教學大綱表

教學大綱表 (113學年度第2學期)

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課程名稱 Course Title	(中文) 跨文化管理 (英文) Cross-cultural Management			開課單位 Departments	事業經營研究所
				課程代碼 Course No.	B6990
授課教師 Instructor	梁詠貴
學分數 Credit	2.0	必/選修 core required/optional	選修	開課年級 Level	研究所
先修科目或先備能力(Course Pre-requisites)：Business and/or Management
課程概述與目標(Course Overview and Goals)： This course aims to cultivate and train an international manager with international view and agile capability. It provides students with a wider, better and in-depth understanding in international business management from a cultural perspective. The course proceeds with lectures and case studies, presented and discussed, in class. In addition, the course relies on readings, cases, and other materials from the internet. Students are encouraged to play an active role in raising questions, advancing ideas and sharing opinions throughout the whole course.
教科書(Textbook)	Luthans, F. and J.P. Doh (2021), International Management: Culture, Strategy, and Behavior, 11th ed., NY: McGraw-Hill/Irwin.
參考教材(Reference)	1. Cullen, J.B. and K.P. Parboteeah, (2017), Multinational Management: A Strategic Approach, 7th ed., Cengage Learning. 2. Thomas, D.C. and K. Inkson (2003), Cultural Intelligence, CA: Berrett-Koehler Publishers, Inc. 3. 何志峰編審、楊慎淇譯（2018）國際企業：管理與策略，第八版，台北：華泰文化。

課程大綱 Syllabus			學生學習目標 Learning Objectives	單元學習活動 Learning Activities	學習成效評量 Evaluation	備註 Notes
序 No.	單元主題 Unit topic	內容綱要 Content summary	學生學習目標 Learning Objectives	單元學習活動 Learning Activities	學習成效評量 Evaluation	備註 Notes
1	Introduction	Introduction to the Course of Cross Cultural Management	Capture an understanding of the course, evaluation, and its overall learning objectives
2	Case study and discussion	Case: P& G’s international strategy	Grap an overall picture about managing practices across cultures
3	Part One: Environmental Foundation	Ch. 1: Globalization and International Linkage	Assess the implicaitons of globalization for countries, industies, firms, and communities
4	Part Two: The Role of Culture	Ch. 4: The Meanings and Dimensions of Culture	Identify the major dimensions of culture relevant to work settings, and discuss their effects onbehavior in an international environment.
5	Part Two: The Role of Culture	Ch. 5: Managing Across Cultures	Discuss cultural differences and similiarities			By group
6	Part Two: The Role of Culture	Ch. 6: Organizational Cultures and Diversity	Identify the four most common categories of organizational culture that have been found through research, and discuss the characteristics of each.
7	Part Two: The Role of Culture	Ch. 7: Cross-Cultural Communication and Negotiation	Examine the language, perception, and culture of communication and nonverbal barriers to effective internatinal communications.
8	Part Three: International Strategic Management	Ch. 8: Strategy Formulation and Implementation	Identify the basic steps in strategic planning, including environmental scanning, internal resource analysis of the MNC's strengths and weaknesses, and goal formulation.
9	Mid-Term Week	Review and share what have learned from lectures, discussions and cases studies.	Review and share what have learned from lectures, discussions and cases studies.			Open-book ex.
10	Part Three: International Strategic Management	Ch. 8: Strategy Formulation and Implementation	Describe how an MNC implements the strategic plan, such as how it chooses a site for overseas operations.
11	Part Three: International Strategic Management	Ch. 9: Entry Strategies and Organizational Structures	Examine the major types of entry strategies and organizational structure, inculding the conditions that make on preferable to others.
12	Part Three: International Strategic Management	Ch. 10: Managing Political Risk, Government Relations, and Alliances	Discuss strategies to mitigate political risk and develop productive relations with governments.
13	Part Three: International Strategic Management	Ch. 11: Management Decision and Control	Discuss comparative examples of decison making in different countries.
14	Part Four: OB and HRM	Ch. 12: Motivation Across Cultures	Understand the importance of job design, work centrality, and rewards in motivating employees in an international context.			By group
15	Part Four: OB & HRM	Ch. 13: Leadership Across Cultures	Compare and contrast leadership styles across countries.
16	Part Four: OB and HRM	Ch. 14: Human Resource Selection and Development Across Cultures	Dicuss the selection criteria and procedures used by organizations and individual managers when making final decisions.
17	Recap	In-Depth Integrative Case 4.1: HSBC in China	Recap and review key concepts and models through integrative in-depth case study.
18	Final Exam. Week	Review what have you learned from cross-cultural management	Review and reflect what have learned from cross-cultural management			Open-book ex.

彈性教學週活動規劃

序 No.	實施期間 Period	實施方式 Content	教學說明 Teaching instructions	彈性教學評量方式 Evaluation	備註 Notes
1	起:2024-06-10 迄:2024-06-23	5.小專題 Project	Take one international business example, describe and analyze their cross-cultural management practices, draw conclusions, and propose suggestions to better manage across cultures.	content and quality of the report	One group uploads one report to the Tron class by the deadline.

教學要點概述：
1.自編教材 Handout by Instructor：
■ 1-1.簡報 Slids
□ 1-2.影音教材 Videos
□ 1-3.教具 Teaching Aids
□ 1-4.教科書 Textbook
□ 1-5.其他 Other
□ 2.自編評量工具/量表 Educational Assessment
■ 3.教科書作者提供 Textbook

成績考核 Performance Evaluation：期末考：30% 期中考：30% 其他評量：10% 報告：20% 彈性教學：10%

教學資源(Teaching Resources)：
□ 教材電子檔(Soft Copy of the Handout or the Textbook)
□ 課程網站(Website)
教學相關配合事項：Active participation. Open-book ex.
課程網站(Website)：http://elearn.ttu.edu.tw/teach/index.php
扣考規定：https://curri.ttu.edu.tw/p/412-1033-1254.php